Ico Start Date: 29-Nov-17
Ico End Date: 29-Dec-17
SOcial, LOcal, MObile. N?U is a perfect implementation of the SoLoMo approach. Mobile searches become more local Over 70% smartphone-owners use location-based services. Mobile coupons are shared an average of 4+ times.Platform
NAU is the platform that directly connects customers and retailers using blockchain technology to guarantee transparency and reliability. By enabling every user to be an affiliate to any retailer, NAU encourages consumers to spread the word about the platform, creating a unique ecosystem where each user is an avid ambassador, because that’s him, who gets rewarded by the retailers for bringing sales to the latter. The retailers, in their turn, get access to the highly-targeted local audience and pay only for the real leads ending up with particular actions including sales. This is by our vision the best possible interpretation of once popular SoLoMo (Social, Local, Mobile) marketing approach.
NAU is a very ambitious project requiring substantial initial and operational expenses. Our global aim is to create a fair and mutually beneficial platform where retailers can comfortably get additional sales based on transparent and affordable price while directly rewarding those who make these sales possible - the affiliates.
The main point of entry to NAU Platform is the mobile app with geolocation module. It allows users to find the retailers and particular offers to redeem. The app will be released in beta within 2 weeks after the public token sale is over. NAU has already set up local offices in Germany, Philippines, Colombia, Russia and Ukraine and started signing up retailers for the initial stage of platform deployment.
Start of development
Private presale round
Local offices launch in 5 countries
Start of retailers sign up and onboarding
Public presale round
Public main round
NΛU token emission
NΛU beta release
Start of global marketing campaign
Performance based token sale round
NΛU token accepted as payment tool
Launch on 20+ new markets (depending of funds raised)